![When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch](https://ei.marketwatch.com/Multimedia/2019/08/28/Photos/ZH/MW-HQ323_lebron_20190828143144_ZH.jpg?uuid=163d1246-c9c2-11e9-8c5b-9c8e992d421e)
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
![Maverick Carter indicates LeBron James' Nike lifetime contract worth more than $1 billion - NBC Sports Maverick Carter indicates LeBron James' Nike lifetime contract worth more than $1 billion - NBC Sports](https://nbcsports.brightspotcdn.com/dims4/default/31542ea/2147483647/strip/true/crop/2112x1188+0+1/resize/1440x810!/quality/90/?url=https%3A%2F%2Fnbc-sports-production-nbc-sports.s3.us-east-1.amazonaws.com%2Fbrightspot%2Fdf%2Fd3%2F3e3811de131f42d01d097d98d5d6%2Fzz1hndy1otc2ywe2zjrlmzc0mtnjyjblzja0yjg0njuyma-e1462245304484.jpg)
Maverick Carter indicates LeBron James' Nike lifetime contract worth more than $1 billion - NBC Sports
![1 Month Before $87,000,000 Contract, LeBron James Overturned 'Unfair Suspension' Over Mere $845 Worth Merchandise - The SportsRush 1 Month Before $87,000,000 Contract, LeBron James Overturned 'Unfair Suspension' Over Mere $845 Worth Merchandise - The SportsRush](https://cdn-wp.thesportsrush.com/2023/07/bb3af738-a-class-apart-5.jpg?w=3840&q=60)
1 Month Before $87,000,000 Contract, LeBron James Overturned 'Unfair Suspension' Over Mere $845 Worth Merchandise - The SportsRush
![When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch](https://s.marketwatch.com/public/resources/images/MW-HQ319_lebron_ZG_20190828142017.jpg)
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
![LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction | News, Scores, Highlights, Stats, and Rumors | Bleacher Report LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction | News, Scores, Highlights, Stats, and Rumors | Bleacher Report](https://img.bleacherreport.net/img/images/photos/003/553/420/hi-res-09ff5c5c079f9a28c8c38f2494f0098b_crop_north.jpg?1449523442&w=3072&h=2048)